Get Involved

About UAOA

United against
online abuse
in sports

A global coalition dedicated to eradicating digital
harassment and hate speech targeting athletes, officials,
and the sporting community.

Button Button

Eradicating hate through collaboration

UAOA is more than a network; it is a unified response to a systemic crisis. We serve as the bridge between international federations, technology providers, and academic researchers to create a safer digital environment for competitors at every level.

Our approach is distinct: we don’t just advocate; we build frameworks, publish evidence, and implement real-worldprotection tools that work across borders and disciplines.

“The scale of abuse is beyond any single organization’s ability to monitor.”

Why we exist:
The digital frontline

Online abuse isn’t just “part of the game.” It is a barrier to
performance, a threat to mental health, and an obstacle to
inclusivity. We exist to ensure that the spirit of fair play
extends beyond the field and into the digital spaces where
fans and athletes connect.

Learn more

Our Journey

A Timeline of Action

We tackle online abuse through a multi-dimensional system that prioritizes evidence, partnership, and tangible results.

  1. 2023 / Launch

    Inception

    UAOA officially formed as a coalition between major sport governing bodies and international NGOs.

  2. 2024 / Expansion

    Scale Up

    First major data audit conducted, analyzing over 1 million social media comments across speak sporting events.

  3. 2025 / Policy

    Frameworks

    Published the ‘Safeguarding Framework’ adopted by 45+ federations globally.

  4. 2026 / Implementation

    Global Action

    Rollout of real-time AI moderation tools for athletes participating in the Olympic cycle.

Button Button

Eyebrow

Our Core Strategic Pillars

We tackle online abuse through a three-pronged approach that combines data, policy, and
community action.

  • 01

    Research & Insights

    Analyzing the scale and nature of online abuse
    through rigorous data collection and academic
    partnership to understand emerging trends.

    Explore Research

  • 18

    Policy & Advocacy

    Working with governments and social media
    platforms to implement stronger protection
    frameworks and legal standards for athletes.

    View Frameworks

  • 18

    Capacity Building

    Providing federations and teams with toolkits,
    training, and moderation support to protect
    their communities on the digital frontline.

    Access Toolkits
Button

Collective Action

UAOA connects your organization to a global
community of experts and peers committed to the
same goal. By joining the coalition, you gain access
to shared intelligence and a louder voice in the fight
for safety.

Explore our coalition

Eyebrow

Archive Links

Review the journey. Access campaign reports, key moments, and visual assets from previous years of #UAOADay.

ButtonButton

  • 2026

    Test

    Launching the hashtag and initial athlete pledges.